Terms of Service
These terms cover the TVApplaunchЯ launcher, website, Pro entitlement, optional Studio services, support, AI tools and Q11 launch-interest list. Read the terms relevant to your chosen features before using them or making a purchase. Nothing in these terms takes away rights you have under applicable consumer law.
TVApplaunchЯ is the product brand. The service is provided by Doc Squiffy Ltd. (registered as DOC SQUIFFY LIMITED in England and Wales, company number 14602932). Our registered office is 37 Vulcan View, Bicester, United Kingdom, OX26 4AD. For service, purchase, cancellation or legal questions, raise a support ticket or write to our registered office. Basic tickets require only a free account, not Pro. Our Privacy Policy explains how information is handled; it is not consent to optional marketing.
1. The service and eligibility
TVApplaunchЯ lets you arrange and personalise a compatible TV's launcher/home screen. It does not supply television programmes, streaming subscriptions, third-party apps or rights to their content. Free features can be used without buying Pro. Pro adds the features described in the relevant offer; Studio is an optional companion, not a requirement for ordinary native launcher use.
You must be legally able to enter into a purchase or service agreement in your location. If you are not, a parent or guardian must make or authorise the purchase and supervise online use. Provide accurate information where needed for payments, requested emails, support and recovery. You are responsible for keeping your device and access details secure.
You receive permission to use the launcher and the features you are entitled to, subject to these terms and any applicable third-party/open-source licences. You do not acquire ownership of the software, branding or third-party content. Rights permitted by law or an applicable open-source licence are not restricted by these terms.
2. Pro, prices and purchase channels
Pro is offered as a one-time purchase, not a recurring subscription. The applicable price, currency, taxes and any separately charged extras are those shown in the offer and final checkout before you pay. Your bank or payment provider may apply its own currency-conversion charges. We do not silently add a subscription.
Website purchases are processed by Stripe. After payment is verified, the website provides a Pro activation code and can send it to the checkout email address. Keep your code private and save it; email delivery may be delayed or fail. Google Play purchases use Google's billing and RevenueCat verification, with purchase restoration/Studio access handled through the app and the applicable store flow. Follow the instructions for your purchase channel rather than assuming every receipt is itself an activation code.
Device allowances and included features are those shown for your licence or offer. Pro is not permission to distribute or sell the same activation code to other people. Ordinary permanent Pro does not expire merely because time passes, but compatibility, online-service availability and third-party services can change. A one-time licence does not promise that every future paid asset pack or separately priced service will be included. This does not reduce the features or remedies owed under your purchase contract.
A temporary reviewer, promotional or complimentary grant may have the expiry or revocation conditions communicated when it is issued. It is not a paid purchase and does not automatically include paid AI-generation credits. Hardware sold with permanent Pro included is a separate hardware-sale entitlement, not an instruction to purchase Pro again; the applicable seller's offer and order documents describe what is included.
3. Compatibility, cancellations and consumer rights
Check the installation guide, your device and the compatibility and consumer-rights notice before purchasing. Installation, Home-button behaviour and available functions depend on the TV model, operating system, manufacturer and distribution channel. Some devices require extra setup or do not allow a replacement Home launcher. Future manufacturer or platform updates may block installation or features outside our control.
Your compatibility acknowledgement is not a waiver of consumer rights. We do not impose a blanket “no refunds” rule. Statutory rights for digital content or services that are faulty, not as described or otherwise fail applicable legal requirements remain available.
UK consumers generally have a 14-day cancellation period for eligible online purchases. An exception for immediately supplied digital content requires the legally necessary prior express consent, acknowledgement of losing the cancellation right and required confirmation; merely ticking our compatibility box, receiving a code or activating Pro does not by itself provide that waiver. Applicable rights and remedies may differ by location and purchase type.
To request cancellation, a refund or help with a problem, raise a support ticket or write to the registered office with the purchase channel, order/reference details and a description of the request. Do not include full card details or your private activation code in a public message. We may need proportionate purchase verification. No Pro purchase is required for basic support. Google Play's refund/return process also applies to purchases through that store, without displacing your rights against a supplier where applicable.
For an eligible cancellation you can simply write: “I give notice that I cancel my TVApplaunchЯ purchase”, followed by your order reference, purchase date, name and a contact address. You do not have to use the form below or give a reason when exercising a statutory change-of-mind cancellation right. Refunded or reversed purchases may have their associated paid entitlement withdrawn, subject to applicable law; that does not mean every offline TV changes immediately.
Standard cancellation form
Complete and return this form only if you wish to cancel a contract for which a cancellation right applies. Submit it through Support or by post to Doc Squiffy Ltd., 37 Vulcan View, Bicester, United Kingdom, OX26 4AD. An account or a particular form is not a condition of exercising your statutory rights.
To: Doc Squiffy Ltd., at the contact details above.
I/We [*] hereby give notice that I/We [*] cancel my/our [*] contract of sale of the following goods [*] / for the supply of the following service [*]:
Description and order reference: ____________________
Ordered on [*] / received on [*]: ____________________
Name of consumer(s): ____________________
Address of consumer(s): ____________________
Signature of consumer(s) (only if this form is sent on paper): ____________________
Date: ____________________
[*] Delete as appropriate.
4. Studio, uploads, synchronisation and backups
Studio lets an entitled user save layouts, manage selected media and fonts, preview changes and choose to send a setup to a paired TV. Browser drafts, saved versions, website layouts and the TV's current profile are distinct; saving in one place does not by itself apply a change everywhere. Confirm the selected TV/profile and requested action before sending, restoring or replacing a setup.
You are responsible for having permission to upload or use wallpapers, clips, fonts, artwork and other content. You retain your rights in your content and permit us and the service providers to store, process, display, back up and transmit it only as needed to provide and protect the requested features. Included artwork and third-party assets remain subject to their applicable licences; use in your launcher is not a right to resell someone else's content.
Installed-app lists and eligible TV banner copies are optional uploads for a selected TV preview. Recommendations, third-party catalogue content and artwork are provided by their respective sources and may be absent, incomplete or unavailable. These previews do not grant streaming rights or guarantee that a particular programme can be played.
Keep a separate copy of important settings and files. Backups and sync are aids, not a guarantee against every loss, incompatibility or outage. Portable exports carry supported media/settings, not another person's account, activation credentials or paired-device identity. Removing a local profile or uninstalling the TV app does not automatically remove online Studio records or exports stored elsewhere. See the Privacy Policy for data-deletion requests.
5. AI features and separately priced credits
AI generation is optional. Any included allowance, paid credit-pack price and request conditions are shown in Studio/the relevant offer. Generating a new wallpaper uses the applicable allowance or credits; applying or reusing an already saved image does not make a new generation request. Pro access alone does not mean unlimited free AI use.
AI output may be inaccurate, unsuitable or similar to another person's output. We do not promise that output is unique, exclusive or free of third-party rights. Check results before use. Do not submit sensitive personal information, unlawful material or material you are not entitled to use. Separate model-provider restrictions may apply.
Credit packs and generation requests remain subject to applicable cancellation/refund and consumer rights; these terms do not create a blanket forfeiture of unused credits or excuse a service that fails legal requirements.
6. Q11 interest list and launch offer
The Q11 TVAppLauncher Box is promoted as a coming-soon product. Submitting the interest form with explicit consent joins a Q11-only list for launch news, pricing, availability and the launch offer, and new qualifying signups receive an automatic thank-you email. It is not a purchase, paid preorder, order, device allocation or reservation. No payment is taken by the interest form.
The subscriber launch offer is 10% off either the introductory or regular device price for customers who signed up before Q11 first launches, once per customer/account and email address, with no overall redemption cap. Eligible Q11 launch-news or general product-updates signups are checked against the verified checkout email; unsubscribing later does not remove an earned benefit. New signups after launch receive latest news and new-product announcements without earning this discount. Shipping is not discounted. A checkout reservation temporarily holds stock and the one-use benefit until payment or confirmed expiry; refunds do not restore a use. Joining the list does not reserve stock. The current introductory device price is £99.99 (£89.99 with the discount), with £109.99 as the regular price after the introductory offer (£98.99 with the discount), before shipping. Fixed country-specific prices/currencies and shipping charges are shown for the selected destination. Customs duties, local taxes and clearance fees may be payable separately unless the selected destination offer states they are covered.
Preview images and early descriptions are not a final hardware specification or shipping commitment. Any future hardware purchase must clearly state the seller, final specification, price, included Pro access, delivery, cancellation/returns and warranty information before an order is placed. Hardware-sale terms and statutory rights must be provided for that transaction; these launcher terms are not a substitute.
When Q11 website sales open, purchasers must sign in or create an account and verify their email before checkout. The account provides private order records, recorded delivery tracking and device-support conversations. Paid-device buyers receive priority handling in the device-support queue, not a guaranteed response time. Device issues do not require a separate Pro code or consent to marketing emails. Refunded buyers retain access to their order and issue records but no longer have paid-order priority. Your statutory consumer rights are unchanged. Standalone Pro purchases and code activation on a TV do not acquire this hardware-checkout account requirement.
Q11 emails and general update announcements require separate opt-in. Before launch, the Q11 signup is for launch news, pricing and availability; after launch, new signups opt into latest news and new-product announcements. Existing consent is not automatically broadened. Buying Pro, adding a recovery email or using support does not automatically subscribe you. Unsubscribe independently from either list using its email link or contact us. Withdrawal cancels pending messages for that list; a delivery already in progress may still arrive and messages already handed to the provider cannot be recalled. Essential purchase/recovery messages and separately controlled support alerts are distinct.
Q11 website hardware sales, delivery and returns
No additional voluntary returns. We do not offer an extra goodwill returns policy, an extended change-of-mind period or a satisfaction guarantee for Q11 hardware. Outside any legally required cancellation period, we do not accept returns simply because you no longer want the box. This does not exclude rights for faulty, damaged, wrong or not-as-described goods, non-delivery, or any other mandatory consumer remedy. The applicable legal rights and time limits below still apply.
For a Q11 purchased on this website, Doc Squiffy Ltd. is your contractual seller. An overseas manufacturer/fulfilment partner handles packing and dispatch, with delivery carriers transporting the parcel. We handle order communications, account-based support, cancellations and remedies. Any supplier reimbursement, warranty or liability agreement is separate: you do not have to pursue Alibaba before seeking a remedy from us, and we do not transfer our statutory seller obligations to the supplier.
The device specification, currency, price, destination shipping, included Pro, confirmed dispatch window, delivery estimate and order-specific terms are shown before payment and recorded with the order. Prices include sales taxes we are legally required to charge. Any separately payable import duties, local taxes or carrier fees must be lawful and disclosed before purchase; a destination offer saying duties are included will be honoured. Unconfirmed supplier timings are not a dispatch promise. Dispatch means handing the parcel to the carrier, not delivery to your address.
Unless a different applicable calendar is expressly stated in the offer, working days mean Monday to Friday excluding UK bank holidays; any relevant factory/local holidays affecting the estimate must be disclosed. Statutory cancellation deadlines are calendar days, not working days. UK goods must normally be delivered within 30 days unless another period is expressly agreed before purchase. Risk normally remains with us until you or a nominated recipient receives the goods, subject to the legal exception for a carrier you independently appoint and we did not offer. Supplier, carrier or customs delays do not remove statutory remedies for late or failed delivery.
UK change-of-mind cancellation: for a standard Q11 bought online, notify us within 14 calendar days after delivery and return it within 14 calendar days after giving notice; you may also cancel before delivery. No reason is required. Use Support or send notice to our registered contact address above. No particular form or account login is required for a valid cancellation. Contact us for return routing, but your right to cancel does not depend on our approval. The registered office is a contact address, not a stated returns warehouse; do not send a parcel to an unconfirmed supplier address.
For an eligible cancellation, we refund the device price paid and standard outbound delivery; we need not refund the extra cost of a premium delivery option above standard delivery. You pay direct change-of-mind return costs only if we told you before purchase and the law permits; otherwise we bear them as required. We may make only a lawful deduction for handling beyond what is reasonably needed to inspect the goods, not a blanket restocking fee. Refunds are made without undue delay and, where a return is required, within 14 calendar days after receiving the goods or evidence of return, whichever is earlier, using the original payment method unless you expressly agree otherwise and without refund fees.
Faulty, damaged, wrong or not-as-described goods: contact us with your order reference and the problem. UK consumers normally have a 30-day short-term right to reject non-conforming goods; applicable repair, replacement, price-reduction and final-rejection rights can continue afterwards. We bear reasonable necessary return costs where a statutory remedy requires return of faulty or wrong goods. Supplier warranty restrictions do not replace these rights. We handle missing and incorrect shipments and legally required refunds rather than sending you to Alibaba to resolve them yourself.
Standard Q11 branding, launcher preinstallation, sale pricing or activating the included Pro code do not by themselves waive hardware cancellation rights or make the box a bespoke non-returnable product. A full hardware refund ends its included Pro entitlement, without a separate activation deduction. A VPN subscription and following our YouTube channels are optional and not conditions of Pro or support; any affiliate recommendation is disclosed. Mandatory consumer protections in your country remain available. Order-specific terms cannot remove rights that cannot lawfully be excluded.
A refund owed under consumer law is not limited to courier freight or conditional on us recovering money from our supplier or carrier. Supplier claims procedures and commercial exclusions do not replace our obligations to you.
Reference guidance: GOV.UK returns and refunds and online and distance selling.
7. Acceptable use, access and service availability
Do not use the service for unlawful activity, infringement, harassment, fraud, unauthorised access, credential sharing/resale, bypassing payment or entitlement checks, or disrupting the service. Do not upload malicious files or try to access someone else's TV, licence, backups, tickets or media. Nothing here prohibits activity that cannot lawfully be restricted.
We may restrict access where reasonably necessary to address misuse, compromised credentials, fraud, a reversed purchase or a legal requirement. We will explain the issue and provide a way to contact us where lawful and practicable, and preserve applicable consumer remedies. Contact us if you believe a restriction or verification result is wrong.
Online features require a working internet connection and may be interrupted for maintenance, faults or provider outages. We cannot promise uninterrupted operation, an immediate support response, inbox delivery or permanent availability of every third-party integration. You may stop using optional services, disable permissions or request deletion as described in the Privacy Policy; this does not automatically cancel a purchase or erase every record that must lawfully remain.
8. Liability, changes and governing law
We remain responsible where applicable law makes us responsible, including required consumer remedies and foreseeable loss caused by our breach. We do not exclude liability for fraud, fraudulent misrepresentation, death or personal injury caused by negligence, or any other liability that cannot legally be excluded. Your responsibility to keep backups does not remove those rights.
We are not responsible for a third-party app's content, a device maker's restriction or a provider's independent action merely because the launcher links to or works with them. This is subject to any legal responsibility we have for our own descriptions, contracts, actions or failures. The service is intended for personal launcher use; a separate written agreement is needed for rights to redistribute the software commercially or claim manufacturer/support obligations on our behalf.
We may update these terms for service or legal changes and show the revision date above. Material changes affecting existing paid rights will be communicated as required by law; publishing new wording does not retrospectively waive accrued rights or authorise a new charge or marketing subscription. Your purchase remains subject to the offer and applicable terms at the time of purchase, with lawful subsequent changes only.
These terms are governed by the law of England and Wales. Mandatory protections in your country of residence remain available, and this clause does not require a consumer to bring a claim only in England and Wales where applicable law gives them a right to use their local courts.
For questions, complaints, cancellation or legal requests, use Support or the registered postal address above. Replies to automated emails are not monitored. These terms are available in English and can be saved or printed using your browser. Read the Privacy Policy and compatibility notice alongside them.